Google has announced a series of new search features in anticipation of the FIFA World Cup, which begins next week on June 14th. These new features are aimed at keeping fans updated on all aspects of the tournament.
During the World Cup, users will encounter a revamped experience for exploring group tables, stats, and trending players in search results, allowing them to track the tournament seamlessly.
Google is also enhancing the availability of video recaps, which will be accessible within 30 minutes of each game’s conclusion. These recaps will include highlights and goals from select broadcasters.
For live matches, users can choose to watch the game or follow live score updates on their phones. Android users, in particular, have the option to pin real-time scores directly to their home screen via mobile browsers or the Google App. Additionally, the Google News app will feature a World Cup tracker including a “spotlight” feature, offering a comprehensive view of live scores, highlights, results, and schedules.
Google Assistant will have World Cup-related functionalities as well, enabling users to ask about match results, player stats, and historical information.
For those seeking more in-depth data, Google Trends will provide an interactive, real-time view of FIFA World Cup searches, including real-time player rankings based on search interest and embeddable maps and charts that fans can use to relive each game through Search.
